As I suggested in Part 1 of this series, the boat sales process is really just one corner of a triangle. The other two corners are the manufacturer and boat repairs. Where they really show their interdependency is when one part is not working well with another part... the whole triangle breaks down. The Manufacturer The.
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Secrets of the Marina Boat Sales Business – Part 1 of 3
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Posted by John Simpson
Having just posted a three-part blog series on the marina boat repair business, it's only natural that I do one on the marina boat sales side. As I discussed in that blog, the two share a high degree of interdependence. Some of the aspects of.
Read moreSecrets of Marina Boatyard Operations – Part 3 of 3
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Posted by John Simpson
Just like you want certified technicians to work on your car, boaters are the same way with their boats. That usually means training at one of the too-few marine trade schools with the appropriate area of expertise certifications. Also like automobile mechanics, many boat repair mechanics need an additional level of certification beyond various repair areas – special certifications from the manufacturer are highly prized, especially when the marina has a boat sales operation that specializes in that particular line of boats. The more such technicians meet these tests, the better the staff.